2024 Catalyst Founder Feature: How TrackFly’s Obsession with Local Retailers is Solving a Big Gap in Retail Tech
Published on September 12, 2024
In the crowded and constantly evolving retail tech space, one company is carving out its own niche and focusing on an overlooked segment of the market: independent retailers. TrackFly, a recent addition to the 2024 Stage 2 Capital Catalyst program, is on a mission to change the way small businesses operate by providing them with the same level of data and intelligence that large (enterprise) retailers enjoy. Beyond that, TrackFly is also helping brands gain insights, increase sales, and better serve customers in a previously overlooked segment of the market, allowing them to better understand and serve these independent businesses.
